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COVID 19 and Indian consumer behavior

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Across the globe, COVID-19 has hit us at the primal level. The 3 things which we had understood i.e. protect me and my family, my livelihood, and my way of life. The Indian consumer is grappling with this immediate effect of this outbreak. Below are some of the recent observations in Indian consumer behavior. Social Distancing Lockdown living Panic buying Restricted services Digital Consumption Reaction to rumors and fake news During this pandemic period, most of the consumers have adopted the digital way of living therefore there is an increase in digital penetration in the nation. According to Nielsen, the time spent on mobile has increased towards more than 5 hours per day. Also, Internet users have started revisiting their broadband plan as internet usage has surged 4 times since April...

Remote Working: The new normal amid COVID-19

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By Rohit Madhok, Vice President Engineering, GlobalLogic In a matter of months, the world around us has changed at an unimaginable speed. Such drastic changes were witnessed earlier when the human race at large was exposed to global crises like World War II and Spanish Flu during the last century. As of today, the COVID-19 outbreak has intensified globally, and has surpassed the threat level by gigantic proportions. A thriving tech industry (like all the other industries, their businesses and the rest of the world) is coping with this threat and finding ways to sustain, recover and hopefully emerge stronger with more opportunities for a brighter and hopeful future once the pandemic is over. Business Continuity Planning While traditional BCP across sites & regions has proven to be a wor...

Return to work best practices

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India is opening up for a long, drawn out lockdown, but COVID19 is still around. It will be around till a vaccine is found, and that might take close to a year from now. What we have learned so far is life will not stop. It has to continue- businesses will have to come back online, many employees will go back to work. Which puts the onus on organizations, irrespective of their size, to make the workplace safe for employees. They will have to do frequent testing, sanitize the workplace, and have medical facilities available. COVID-19 put employee well-being front and center for organizations as physical, mental, and financial security has became paramount. COVID-19 has made business leaders think about three things: How can productivity be maintained while ensuring a safe working environmen...

How companies are using mobile apps to facilitate return to work

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Navigating the COVID-19 pandemic and its aftermath will be one of the biggest business challenges of our time. In order to continue the operations and minimize the risk on employees, organizations have had to rapidly shift to remote working model.We have had over 9 weeks of lockdown due to COVID19, but what is increasingly becoming clear is that humans will have to co-exist with the virus in near future at least. Now all attention is on reopening of economy while containing the virus. There was a survey done with employees byMind Map Advance Research at the behest of FYI, a health-tech community product in which it was shown that 93% of employees are vary of returning back to offices, while 99% employees want their company to be held accountable for their health under corporate health resp...

3 organizational imperatives as employees return to work

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Coronavirus has strengthened our conviction that human concerns can be separated from advancement of technology. This crisis has made organisation realise that treating humans and machines on parallel paths will help in showing a path forward. COVID-19 has made business leader to do three things: Relook at viability of current business models Build on the best practices followed during the crisis. Create a new path altogether to move forward.   Today all companies are focusing upon three things: Guidelines for social distancing: what will floor management look like in a post-COVID-19 workplace? Communication in a company: what will be the best strategy at the time of COVID-19 to open communication across the company? Sanitation: How can cleaning be emphasized by facilities folks in high-to...

Remote work + Return to work = Total Workplace Ecosystem

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COVID19 is a once in a lifetime event, accentuated by both- scale and speed of impact. More than 4 billion people went on lockdown. Economies came to a halt overnight. Businesses closed down. People lost jobs. But new opportunities emerged too. People learnt to work and deliver value in a new way. The human spirit stood tall. Coronavirus has also made us realise that employees can be productive from anywhere- Remote working – The people who worked remotely were seen equally engaged and also indicated a great workforce experience overall. Individual focus has remained strong, while working from home, employees continue to perform well when they need to be productive on individual tasks Increase in choice of work from anywhere has been seen: Most of the employees today want flexibility. They...

The role of AI and IoT technologies in the Covid-19 situation

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By Ashwini Nandini, India Head – Delivery Assurance, GlobalLogic India Countries across the globe are assembling all resources and are deploying cutting-edge technologies to mitigate the effects of COVID-19 and report people at risk. In this scenario, technologies such as AI and IoT can be vital as they can help track the spread of the virus, identify high-risk patients, predict mortality rate, and control the infection in real-time. They can also minimize the need for physical human interaction and prevent the spread of viruses while enabling quicker recovery of patients. In these unprecedented times, healthcare technologies have pushed themselves to innovate faster! Use of IoT The current cutting-edge IoT products have the potential to play a vital role in limiting the spread of the viru...

7 critical things to keep in mind before you restart office

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Secure your Workplace with Visitor Management System post COVID-19 For workplaces, the virus has made it imperative to restrict person-to-person contact and possible incidents of transmission. It has naturally escalated fears and concerns when it comes to how companies will handle visitors. Slowly businesses are returning to track amidst COVID-19. It is essential and an issue of great importance to safeguarding their employees from any outbreak that could happen inside an organization. The screening and tracking of employees are easy. But what about the visitors who are visiting the premises from outside. As visitors are the one who brings business to the organization so, it is a matter of great concern about how you are going to manage them and how you are going to control their entry int...

To Paralyze or Energize your Sales Pipeline? The fate of your company depends on this one critical decision.

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When hit by a recession or by a crisis that disrupts the normal, the first reaction of many companies is to cut back, hold back and hunker down. The business mindset becomes defensive, focusing on saving money, reducing expenditure, cutting down the workforce. In abnormal times, offense may be the best defense… We believe that this is the very opposite of what an organization should do, when faced with a crisis, of the scale of the global COVID 19 pandemic.   At a time of crisis, there are essentially three overall courses of action, that any large, medium or small organization can take. A business can either become defensive and do cost and workforce reduction, or it can go on the offensive and invest and experiment, or it can take a pragmatic and progressive approach, yet innovation...

Recession proofing organizations – Thinking Series 3

This is a continuing article from my previous article,  related to business undergoing recession and need to recover from recession within a year. Recession will not leave anyone, and no one can escape, however, some organizations will provide specific medicine to reinforce their organizations to transform their capabilities. It the transition leaders choice to which what to apply and where to apply. Already a slow down economy and now it is hit by Corona Virus hit flattened. How to transfer is a major challenge. Governments are offering special packages to overcome the current challenges; however, to bring the organizations efficacy back and manage it through the recession is a significant challenge. How to transform talents and skills that support and enable the recovery? To succeed in t...