Product Name: Elastic Beam
Name of Organization: Elastic Beam
At the helm (all cofounders’ names): Uday Subbarayan and Bernard Harguindeguy
Year of Incorporation: 2015
Website: Elastic Beam
Vertical/Horizontal Play: Security
Innovation: Recognizing that guaranteeing the security of the API infrastructure of organizations was critical, Elastic Beam innovatively combined Artificial Intelligence and real-time techniques to develop a product that protected API investments from cyber attacks. The product’s innovation lies in the fact that unlike generic behavioral analytics tools that don’t take into account API-specific usage, it leverages its in-depth API intelligence to provide a precise and accurate detection of API misuse.
About the product: The company’s Cloud neutral solution encompasses API Behavioral Security (for detecting, reporting and preventing cyber attacks on data and applications exposed through APIs of companies) and the API Artificial Intelligence engine (that blocks ongoing attacks on API gateways, API Management platforms or APIs directly). It is available for hybrid Clouds, Public Clouds or on-premise.
Journey so far: Elastic Beam began its journey in 2014, when it brainstormed on its security product. Based on the existing experience and expertise of its Founders, it thought it appropriate to build an automated solution in the security space. It took the company five-to-six months to put the plan together.
One of the key challenges the company faced initially was finding the right people for the job, as engineers did not have a clear understanding of how to build an infrastructure start-up. Also, since it was building an infrastructure product for the first time, it was felt that monitoring had to be done on a regular basis.
Way forward: The company is looking to expand its sales and marketing as well as engineering teams for business development. Product innovation will continue to happen as the product evolves. The company is already in the third generation of the product.