NASSCOM Product

A Charged Up Inaugural at NPC 2017

Blog Post created by NASSCOM Product Moderator on Nov 28, 2017

We are bringing you  session summaries from NPC 2017 in a series of blogs. This one is based on the opening session. 

 

Mr Atul Batra, the CTO of Manthan Systems & the Chair – NASSCOM Product Council welcomed all participants to the 14th edition of NPC Bangalore, which is now widely regarded as the most important event for software product companies. The audience was a diverse mix of people, across the globe – especially from the Bay Area. Besides the industry folks we also had the investors and people from the academia. In terms of the quality of participants it could not have been more wholesome. He thanked Ravi Gururaj, the previous Product Council Chair for having created such a robust platform. There was a special mention of the network of volunteers and partners who had helped most industriously to put the conclave together.

 

As he introduced the theme, “Innovation fueling India’s digital revolution” he remarked that India was in an advantageous position, because unlike the western countries it wasn’t burdened with a legacy which made it easier for us to leapfrog towards digital. And, that product companies were leading this revolution. Perhaps for the first time, NPC Bangalore was witnessing the participation of a large number of Chief Digital Officers, a growing tribe of professionals who are instrumental in driving change through digital, and it was a great opportunity to interact with them. While briefly touching upon the format of the event he urged everyone to increase engagement through tweets, blogs and such other formats. With that he invited MR Rangaswami the Cohost of NPC.

 

This was MR’s 8th straight year at the global conclave. He introduced the next speaker, the Chairman of NASSCOM who is commonly regarded as the Father of the BPO Industry, Mr Raman Roy. Earlier, in the previous evening, the council had prevailed upon Mr Raman Roy to be dressed in casuals and forsake his characteristic corporate attire. A nugget which the speaker readily agreed to in a jovial manner.      

 

The startup ecosystem is shaping up to be a digital powerhouse and a 1 trillion $ digital economy as envisaged by PM Modi was well within bounds given the rapid rate of adoption and talent available in the country. Rambunctiously, he pointed to the audience and declared authoritatively that “it’s YOU who will make it happen” which instantaneously drew a loud round of cheer. Advanced Technologies were fundamentally changing customer experiences and in the midst of all this the importance of cybersecurity products can never be over-emphasized. As the recent spate of Ransomware attacks would bear testimony. Having weathered the Funding Winter of 2016, it was back to the fundamentals once again – RoI and unit economics.

 

The front row seats were tagged as reserved. In Delhi, Raman Roy remarked, it would have meant nothing as people are accustomed to flouting rules with gumption. Whereas in Bangalore he was rather surprised to see people abiding by the norms. Roy added that he wasn’t sure whether to be delighted or worried, this of course on a lighter vein. Entrepreneurs are meant to be rule breakers! Finally, his messaging was about creating employment opportunities and not to remain contented as job seekers. The Product Conclave every year brought together a robust ecosystem to discuss and deliberate on a range of issues – a mighty step forward towards fostering the ecosystem, he acknowledged.  

Follow npc2017 to read other session summaries and follow emerge50 to read about the brilliant startups that were recognised at the event. 

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