Wednesday, June 29, 2016 at Hotel Hyatt, Chandigarh
Starts at 2:00 PM · Ends at 4:30 PM, IST (Asia/Calcutta)
How to align Your Sales and Marketing Functions
The lack of alignment between sales and marketing functions in an enterprise is an age-old problem, frequently lamented, yet rarely addressed or solved. A new survey shows the lack of alignment is actually becoming a bigger problem today and the dis-connect is having a direct effect on top and bottom line performance.
This is a feedback from about 1000 Sales and Marketing Professionals - 55% of Sales professionals said they want better quality leads from Marketing, while 34% of Marketing professionals said they want better lead follow-up from sales. So how do you get your sales and marketing teams in the same room, speaking the same language, and moving in the same direction?
NASSCOM Chandigarh brings to you an exclusive session on how to align your sales and marketing functions to drive revenue, increase profits, improve ROI and delight customers.
Look forward to your presence.
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Our Esteemed Speakers
2:00pm – 2:30pm
2:30pm – 2:40pm
Welcome Note by NASSCOM
2:40pm – 2:55pm
Context Setting by Ashish Sehdev, Senior Director & Markets Leader, Everest Group
2:55pm – 3:25pm
Keynote Address by Krishnan Chatterjee, Chief Customer Officer, Beyondigital at HCL Technologies
3:25pm – 4:30pm
Panel Discussion on Key Challenges and Success Factors - How can Sales and Marketing functions collaborate
Followed by Q & A
Networking over Hi-Tea
Hotel Hyatt, Chandigarh