Jun
8

Smarketing - Aligning your sales and marketing teams to create a scalable, repeatable revenue machine

Created by Community Moderator on May 29, 2017

Thursday, June 8, 2017 at ITC My-Fortune 46, Richmond Road, Next to Hosmat Hospital, Ashok Nagar, Bengaluru, Karnataka 560025

Starts at 2:30 PM · Ends at 5:00 PM, IST (Asia/Calcutta)

  • Community Moderator

Smarketing - Aligning your sales and marketing teams to create a scalable, repeatable revenue machine Alignment between Marketing and Sales or Smarketing, is potentially the largest opportunity for improving business performance today. When marketing and sales teams unite around a single revenue cycle, they can dramatically improve their marketing ROI, sales productivity, and, most importantly their top-line growth. At this forum, NASSCOM will bring together experts in both Sales and Marketing domains, to discuss how sales-marketing alignment dynamics will help you create a scalable, repeatable revenue machine, and how a Smarketing strategy can enable you to boost your revenue pipeline exponentially.

Key takeaways of the session :

• Consistent and better lead follow-up

• Better conversion of leads into opportunities

• Faster lead response times

• Better conversion rates

• Spending less time on unqualified leads

 

To know more on this and understand how organizations can leverage Smarketing to boost their revenue pipeline, NASSCOM brings to you an exclusive session on "Aligning your sales and marketing teams to create a scalable, repeatable revenue machine"

 

  Programme

Time

Program Agenda

2:30 pm - 3:00 pm

Registration

3:00 pm - 3:10 pm

Welcome Note by NASSCOM

3:10 pm - 3:20 pm

Introductory Address on the NASSCOM Sales & Marketing Special Interest Group

3:20 pm - 3:45 pm

Keynote Address by Salil Godika, President & Chief Strategy Officer, Happiest Minds Technologies

3:45 pm - 5:00 pm

Panel Discussion on "Building Scalable, Repeatable Revenue via Smarketing - Challenges, & the Way Forward" Followed by Q & A

5:00 pm onwards

Networking over Hi-Tea

Registration

This is an Exclusive Session for NASSCOM Members
Registration Free.

Prior Registration Mandatory owing to limited seats

Last Date to register 5th Jun, 2017


For further information please write to chandan@nasscom.in or ranjana@nasscom.in.

 

Speaker Profile

Salil Godika
President & Chief Strategy Officer, Happiest Minds Technologies

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Ankur Dasgupta
Vice President - Marketing NTT Data Services

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Vinod Nambiar
Co-Founder & MD, Position2 Inc.

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ITC My-Fortune 46, Richmond Road, Next to Hosmat Hospital, Ashok Nagar, Bengaluru, Karnataka 560025