Young entrepreneurs take center-stage at the NASSCOM product showcase

Last week, as the curtains were being raised at another new edition of the NASSCOM Product Conclave (North) at The Leela, Gurgaon, I was overwhelmed to see how a single event can offer such an exciting platform to start-ups and emerging companies to access the support available in the ecosystem.

The NPC Delhi conference was attended by thought leaders from the entire product industry, including VCs, practicing entrepreneurs, and consultants, who shared their views on the evolving product and start-ups landscape.

Never miss an opportunity to showcase yourself as it takes you closer to the ladder of success – someone told me when I was young. While managing the NASSCOM Product Showcase session at the event, I experienced this reality.

The NASSCOM Product Showcase provided a great opportunity to nine shortlisted product companies to showcase their products in front of a Jury Panel comprising of thought leaders from the Indian IT Industry. The enthusiasm and impulse within the companies to showcase their product was commendable.

Every company was given a ~15 minute time slot for the presentation followed by a Q&A session with Jury members. All the evaluations were compiled and normalized carefully to come up with top 5 scorers. The key considerations for the evaluation included several parameters like:

  • Depth of understanding of the industry/ customer/ territory of focus
  • Reasoning for growth and scalability potential
  • Competitive differentiation, value proposition & innovation
  • Management Team Pedigree & Experience

Based on the scores and internal discussions among Jury members, 5 product companies were shortlisted and given an opportunity to make a product pitch at NPC-North main stage during the product showcase session. The top 5 companies in alphabetical order are (1) Azilen technologies, (2) Cardback, (3) DrishtiSoft, (4) FarEye and (5) Lepton Software

Company Product Description
SPOONZO Spoonzo, a food ordering application allows for easy menu navigation and food selection, direct order from your smartphone, quick call for various services, save preferred dishes and favorite restaurants avail the latest offers and promotions and provide ratings and reviews about the restaurant
CARDBACK Cardback’s vision is to help you choose your best credit, debit, prepaid or loyalty card for payment (amongst the ones you hold), every time you have to make a payment – be it while shopping (in a market or online), eating out, getting your car refueled, buying flight / train / bus / movie tickets, paying your phone and electricity bills, or any other payment
AMEYO Ameyo, a multi-channel and multi-modal communication solution, can be integrated easily in centralized and distributed (multi-site) contact centers and improves efficiency and productivity. Runs successful operations in over 1,500 sites worldwide in verticals like BPO, BFSI, E-Commerce, Government, Healthcare, Retail, Telecom, and Travel among others
FAREYE FarEye is an interesting mobile enabled solution for field workforce management. It’s a solution to the most critical problems of manager i.e. real-time coordination with mobile workers, field jobs and customer requests. The problem gets solved by providing quick overview of field force with job status & tool to schedule, dispatch & monitor jobs to workforce
MARKETPULSE With state-of-the-art customized IT solutions and Services, company helps in dynamic business mapping, business process reengineering and optimization, network feasibility planning, network inventory management. Leverage expertise in location intelligence and provide immaculate GIS Solutions, Remote Sensing, mapping solutions for RF planning, wired and wireless planning

Heartiest Congratulations to all the 5 companies on behalf of NASSCOM! All these companies will get a direct entry to JURY round of NASSCOM Emerge 50 2014 awards.

We urge you to kindly share your experiences with this initiative!!

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