Topics In Demand
Notification
New

No notification found.

5 Ways How Chatbots can Revolutionise a Startup’s Growth Story
5 Ways How Chatbots can Revolutionise a Startup’s Growth Story

June 6, 2022

192

0

The growing industry demands for streamlined communication channels. It’s in your hands to differentiate your business as a great startup or a small roaring business by enabling your team to connect with customers and resolve their queries then and there.

Evergreen solutions like emails have become very noisy and significantly less impactful. Therefore, modern startups require modern solutions. And when it comes to modern tech, chatbots for startups are like hot new trends. Their high praise is not unwarranted – in fact, they are one of the most effective ways to communicate at present.

What Makes Chatbots the Secret Ingredient for Success?

Chatbots assist businesses in meeting the demands of clients who want rapid service 24 hours a day, seven days a week. Not every startup is funded abundantly, and some are even bootstrapped. In such scenarios, chatbots for startups are a viable and cost-effective tool for startups as they would not have to hire more people to solve customer queries. Furthermore, chatbots are a great tool for lead generation as startups are initially looking for a faster growth in customer base. Chatbots for startups help scale across different regions by offering linguistic support as well. Your company may leverage the benefits of chatbot technology by reviewing your aims and keeping your consumers’ expectations in mind. 

  • Attain never-ending care with bots

Artificially intelligent chatbots, unlike humans, are never troubled by responding to the same inquiries repeatedly. No matter how many times they receive the same request, the resolution is always kind and professional. Additionally, modern, voice-based AI customer support technologies that have been updated can now recognise a client’s tone of voice and empathise with their moods and behaviours. This enhances the likelihood of a user liking a product or service and continuing to use it.

  • Experience reduced resolution time for data-extensive queries

Customers often feel impatient when a typical help desk is closed for the weekend or holidays, and they don’t get the response back. They have to wait for the business open hours to receive an appropriate resolution. However, chatbots for startups are always available and have rules for resolving issues, so the time taken to resolve concerns is much less. Moreover, chatbots can read, interpret, and answer data-intensive inquiries faster than humans since they don’t have to scan the entire database and manually filter out the specific request.

  • Embrace automation for business modernity

Chatbots for startups can sort the company processing activities in addition to working as a seamless customer service channel, marketing channel, and sales executive. Aside from that, chatbots can help businesses automate various tasks that would otherwise take significant time, money, and effort for humans to complete. Furthermore, these bots can perform complex computations with no room for error, which is not possible with a manual workforce. By linking chatbots to their websites, mobile applications, CRM, ERP, and other systems, startups can utilise them as user acquisition, marketing, sales, and business processing tools, among other things.

  • Witness an impeccable user interaction

Chatbots are crucially developed to reduce discussion time and provide clients with faster solutions. Startups today don’t have the luxury of being passive in competitive industries. Furthermore, chatbots can help remove language barriers, thanks to Artificial Intelligence and Natural Language Processing. You can help your startup stay ahead of the curve by making it relevant and relatable in numerous markets worldwide with multilingual chatbots.

Are You Prepared to Step into the Era of Chatbots? Here’s How You Can!

After you’ve realised that chatbots for startups aren’t a nice-to-have but a must-have tool, all you have to do is include them into your marketing plan to beat the competition. The following are some basic steps for finding the perfect chatbot for startups:

1. Determine your target audience

Consider the audience for whom you’d like to build the chatbot because your bot should understand your customers’ preferences and respond to their questions.

2. Specify your goal

Consider the chatbot’s platform, the questions it will answer, the ones it will refer to a human support agent, and how the hand-over procedure will go.

3. Choose the right value proposition

Your chatbots will require AI or machine learning capabilities for a higher-value proposition. Hence, before selecting the best chatbot for your budget and goals, evaluate and decide what you want to offer.

4. Decide the response time

Make sure your chatbot can obtain information quickly and efficiently while dealing with a difficult topic. If a human customer service agent is necessary to respond to the enquiry, the process should be quick and smooth.

5. Assess the features

Having finalised a chatbot basis the requirements mentioned above, you should evaluate the chatbot functionalities you select. Then, incorporate it into your system and assess its performance to be able to fill the gaps.  

Shape Your Business’ Growth Today

Chatbots are a smart technology, and now is the time to incorporate them into your business. They are set to become more and more proficient and intelligent as Artificial Intelligence, Natural Language Processing, and Machine Learning advances, are making the future of chatbots quite bright.

However, no matter how intelligent these bots become, they will never be able to replace humans entirely. As a result, hire service providers who will never remove the human element from your connections and conversations. 

Original Article - https://mtalkz.com/chatbot-for-startups/


That the contents of third-party articles/blogs published here on the website, and the interpretation of all information in the article/blogs such as data, maps, numbers, opinions etc. displayed in the article/blogs and views or the opinions expressed within the content are solely of the author's; and do not reflect the opinions and beliefs of NASSCOM or its affiliates in any manner. NASSCOM does not take any liability w.r.t. content in any manner and will not be liable in any manner whatsoever for any kind of liability arising out of any act, error or omission. The contents of third-party article/blogs published, are provided solely as convenience; and the presence of these articles/blogs should not, under any circumstances, be considered as an endorsement of the contents by NASSCOM in any manner; and if you chose to access these articles/blogs , you do so at your own risk.


Abhishek is a strategic Sales Leader focussed on revenue growth and solution sales. In the past, he has worked with corporates like IBM, Bharti Airtel, Reliance Jio, State Bank of India, Sony, Applied Materials, Pernod Ricard, Walmart, Safexpress, Indian Oil, Marico, Bharti Infratel, Reckitt Benckiser, and Canara HSBC Oriental Insurance company among others. He holds an engineering degree from IIT Roorkee, an MBA from IIM Indore, and a PGPX from Anderson School of Management, University of California. He is generally respected in the professional circles for his deep understanding of enterprise profitability, and his ability to bind multiple business aspects together for securing a competitive advantage. He is an ardent cyclist and a yoga enthusiast.

© Copyright nasscom. All Rights Reserved.