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Growing need for Conversational AI Chatbots In E-commerce Industry
Growing need for Conversational AI Chatbots In E-commerce Industry

February 24, 2022

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E-commerce Industry is commanding a large community of online shoppers who access and browse websites & apps to purchase goods and transact for products or services over the internet.

Conversational AI 

Conversational AI is software programmed to simulate human interaction. It comes in various forms and the most basic and widely used version of it is called Conversational AI Chatbot. They are mostly used to replace a customer support representative or an intermediary link between the customer and a customer support representative.

These Conversational AI Chatbots have gained popularity in recent years despite being in use for a while. This surge in popularity is due to the boom in e-commerce and the subsequent rise in demand for customer support. This demand has simultaneously given rise to a lot of conversational ai chatbot solution companies. These companies offer their customers conversational chatbots and help the businesses fit in the modern era of customer support.

Conversational chatbots can help an e-commerce business in many ways. There are a lot of advantages of using one in your e-commerce business. Continue reading to know a few of them. 

Features of Conversational AI

Features of Conversational AI technology in today’s time are:

1. Multilingual:

Modern technology has allowed us to offer customers services in the language their language. Now, we can almost include every language in the software and thus offer customers better services.

2. Multitasking:

Conversational AI has improved to the point where it can handle multiple queries at a time without compromising on effectiveness and efficiency. It is capable of providing 24×7 support with minimal maintenance. They are also capable of guiding customers to use self-help manuals.

3. Natural Language Processing:

This technology is the sole reason why chatbots can understand human language. This branch of science is dedicated to making conversations between humans and machines more seamless. This Natural Language processing help computer analyze large amounts of human language and then the algorithms help it to respond in the correct manner. 

Advantages of using Conversational AI

Some advantages of using Conversational AI are mentioned below:

1. 24×7 Support:

Conversational AI chatbots are a piece of code and can offer services without any break. It can offer its support to your customers 24×7 and can help in gaining consumer trust and customer loyalty. They can handle multiple queries at a time without human errors.

2. Elimination Of Language Barriers:

Customers come from different backgrounds and it can be difficult to communicate to many. Chatbots help by eliminating the need for training human resources and saving a lot of time and resources.

3. Better Utilization Of Resources:

Resources saved with the help of chatbots can be further utilized towards the overall growth of the business. Chatbots in business saves costs of training and development of human resources to fit the job profile, it also saves costs of keeping those human resources on payroll and also from maintaining the place of work for those resources.

 4. Consistent support:

Chatbots provide continuous and consistent support to the customers that in turn gains customer trust and helps develop brand loyalty and name. This also helps by gaining goodwill from the customers and can help in other ways than monetary.

5. Reduction In Burden :

Conversational chatbot reduces the burden of repeating the same queries and communicating with different people from your trained workforces so that they can be more efficient. This helps in increasing employee happiness and satisfaction that helps strengthen the core of the company.

These were the features and advantages of using a conversational chatbot in e-commerce businesses.

Final Thoughts

Conversational AI has clearly come far and is now suitable to provide customer support to the masses. A lot of businesses have already started using this technology and are happy with the results. There are numerous benefits of using this technology, and these benefits can be easily availed by using the help of a Conversational AI Chatbot Solution company. 

Original Published Article : https://mtalkz.com/growing-need-for-conversational-ai-chatbots-in-e-commerce-industry/


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Abhishek is a strategic Sales Leader focussed on revenue growth and solution sales. In the past, he has worked with corporates like IBM, Bharti Airtel, Reliance Jio, State Bank of India, Sony, Applied Materials, Pernod Ricard, Walmart, Safexpress, Indian Oil, Marico, Bharti Infratel, Reckitt Benckiser, and Canara HSBC Oriental Insurance company among others. He holds an engineering degree from IIT Roorkee, an MBA from IIM Indore, and a PGPX from Anderson School of Management, University of California. He is generally respected in the professional circles for his deep understanding of enterprise profitability, and his ability to bind multiple business aspects together for securing a competitive advantage. He is an ardent cyclist and a yoga enthusiast.

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