Topics In Demand
Notification
New

No notification found.

Blog
Rural BPO 2.0: Impact Sourcing

June 6, 2016

BPM

1125

0


Listen to this article



At Letibunga, Uttarakhand, 30 kilometres from Nainital, business is booming for Bali, the local teawala. For years, he sold tea from a small stand, earning about Rs. 1,000 per month. Recently, he opened a full-fledged shop with seating capacity for 10. He is now making Rs. 8,000-10,000 per month!

What is the reason behind this significant growth, in the middle of nowhere? The answer is B2R Technologies, a small firm that has established a BPO centre in Letibunga. The organisation handles legal processes and publishing work. The result is employment for dozens of local residents and generation of money in the village economy. B2R itself is growing rapidly, having acquired 13 new clients in two years, and expanding from 5-11 centres.

The NASSCOM Foundation is working to address these issues with initiatives targeted at increasing long-term employment in the BPO sector for those with limited opportunities — basically, what is being termed as ‘impact sourcing’.

The Impact Sourcing opportunities identified so far are:

  • BPOs (typically 50-500 seaters) located in underserved locations where the purpose is to utilise local talent for running processes. These organisations are often called ‘Rural BPOs’, though a more accurate term is impact sourcing service Providers (ISSPs), that operate in non-urban areas and underserved urban areas.
  • Mainstream BPO organisations subcontracting work to ISSPs in alternate locations for cost effectiveness.
  • Mainstream BPOs setting up their own ISSPs in locations with limited opportunities for employment.
  • BPO organisations directly hiring the underserved (the excluded, the disabled, the less educated, and vocationally trained youth) who are capable of high performance.

To know more about Impact Sourcing, the opportunities, and business enablers, download a copy of the report.


That the contents of third-party articles/blogs published here on the website, and the interpretation of all information in the article/blogs such as data, maps, numbers, opinions etc. displayed in the article/blogs and views or the opinions expressed within the content are solely of the author's; and do not reflect the opinions and beliefs of NASSCOM or its affiliates in any manner. NASSCOM does not take any liability w.r.t. content in any manner and will not be liable in any manner whatsoever for any kind of liability arising out of any act, error or omission. The contents of third-party article/blogs published, are provided solely as convenience; and the presence of these articles/blogs should not, under any circumstances, be considered as an endorsement of the contents by NASSCOM in any manner; and if you chose to access these articles/blogs , you do so at your own risk.


communityadmin

© Copyright nasscom. All Rights Reserved.