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What is Competitive Market Intelligence?

What is Competitive Market Intelligence?

Sales & Marketing
January 16, 2025 7 0

Growth-poised enterprises want to beat the competition on several parameters. Doing so improves their positioning, earning recognition among industry peers and core stakeholders. Understandably, the demand for competitor-focused i...


The Growing Importance of Qualitative Research in Competitive Industries

The Growing Importance of Qualitative Research in Competitive Industries

Analytics Sales & Marketing
January 3, 2025 28 0

Gone are the days when consumers would learn about controversial coverage of a brand through the papers on the doorstep after a day or two. Thanks to accelerated communication channels, like social media networks or web versions o...


 The Rise of an Ecosystem: How Marketers Are Building Communities, Not Campaigns

The Rise of an Ecosystem: How Marketers Are Building Communities, Not Campaigns

Sales & Marketing
January 3, 2025 35 0

In today's crowded world of advertisements, traditional marketing campaigns struggle to connect with audiences. Users are no longer content with being passive consumers of cleverly drafted messages. They demand authenticity, engag...


The Growing Importance of Qualitative Research in Competitive Industries

The Growing Importance of Qualitative Research in Competitive Industries

Sales & Marketing Analytics
January 2, 2025 28 1

Gone are the days when consumers would learn about controversial coverage of a brand through the papers on the doorstep after a day or two. Thanks to accelerated communication channels, like social media networks or web versions o...


Preparing for the Salesforce Admin Exam for 2025

Preparing for the Salesforce Admin Exam for 2025

Sales & Marketing EdTech Mulesoft and Salesforce Community
December 26, 2024 51 0

If you are seeking an opportunity to advance your career in Salesforce Administration, you have come to the right place. Attaining this professional credential will advance your expertise and boost your professional prospects. In ...


Selling & Advertising To Women Versus Selling & Advertising To Men: ‌How Are They Different?

Selling & Advertising To Women Versus Selling & Advertising To Men: ‌How Are They Different?

Sales & Marketing
December 24, 2024 188 0

Are there differences between selling or advertising to men versus selling or advertising to women? ‌ Will it cost your business for not knowing them?  Yes, we'll talk about all that, but first, you need to understand how ...


AI in Email Marketing: Creating Smarter, More Engaging Campaigns

AI in Email Marketing: Creating Smarter, More Engaging Campaigns

AI Sales & Marketing
December 5, 2024 227 1

The email marketing industry is changing quickly due to advances in technology, and artificial intelligence (AI) is now an essential element in creating more successful and engaging campaigns. By using AI-driven tools, marketers c...


Semrush vs Similarweb: The Best ROI Choice for 2025?

Semrush vs Similarweb: The Best ROI Choice for 2025?

Sales & Marketing
November 25, 2024 10 0

  Semrush vs Similarweb continue to be two of the mainstays in the dynamic field of digital marketing when it comes to online analytics and competitive intelligence. The race among businesses is on for tools offering the b...


How Salesforce Agentforce Leverages AI to Transform Customer Engagement in 2025

How Salesforce Agentforce Leverages AI to Transform Customer Engagement in 2025

AI Sales & Marketing Mulesoft and Salesforce Community
November 19, 2024 79 0

The promise of AI agents is to help us work faster by allowing us to define tasks and execute them autonomously on our behalf. Yet, many companies struggle to fulfill this potential. That has changed with Salesforce AI solutions f...


How Sales Lead Management Software Transforms Your Business?

How Sales Lead Management Software Transforms Your Business?

BPM Sales & Marketing
October 20, 2024 28 0

We all have been there. Spending hours crafting the perfect marketing campaign and it brings a flood of interest in your product. But what happens next? You don't have a system to capture and keep track of those leads. All your ef...


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