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India's Trillion-Dollar Blind Spot: The DeepTech GTM Crisis and the Path to True Value Creation

India's Trillion-Dollar Blind Spot: The DeepTech GTM Crisis and the Path to True Value Creation

Emerging Tech Product/Startups Sales & Marketing Digital Transformation
August 14, 2025 68 0 Read Article

For decades, India has charted a spectacular course in the world of technology, building a reputation as a global hub for engineering talent and IT services. While the country continues to boast of having the third largest pool of...


How KOL Marketing Supports the Growth of Web3 Projects

How KOL Marketing Supports the Growth of Web3 Projects

Sales & Marketing Blockchain
August 1, 2025 83 0 Read Article

  Web3 is ushering in a new era of the internet, one built on decentralization, ownership, and permissionless innovation. Blockchain, NFTs, decentralized finance (DeFi), and DAOs are at the heart of this transformation, bu...


Winning at influencer marketing with Agentic AI

Winning at influencer marketing with Agentic AI

AI Sales & Marketing
July 30, 2025 41 0 Read Article

Finding the right influencer is like picking the perfect investment—you want high returns, low risk, and long-term growth. But finding influencers manually takes a lot of time, judging content fit can be subjective, and it’s hard ...


5 Cloud Telephony Features That Transform Customer Support & Sales

5 Cloud Telephony Features That Transform Customer Support & Sales

Sales & Marketing
July 25, 2025 35 0 Read Article

Summary Cloud telephony enable businesses companies to expand support and sales in an agile and smart way. Teams can provide consistent service, enhance agent performance, and convert calls into actionable insights with minimal...


AI vs Human Creativity: Who Wins in Digital Marketing?

AI vs Human Creativity: Who Wins in Digital Marketing?

Sales & Marketing
July 24, 2025 66 0 Read Article

The last five years have seen more significant changes in digital marketing than the previous twenty years. With only a few clicks, Artificial Intelligence (AI) tools can now write, design, analyze, and optimize campaigns, which i...


Micro vs. Macro: Why Micro-Influencers Are Winning in Crypto Influencer Marketing

Micro vs. Macro: Why Micro-Influencers Are Winning in Crypto Influencer Marketing

Blockchain Sales & Marketing
July 24, 2025 51 0 Read Article

Influencer marketing has become one of the most powerful tools for growth. As new tokens, platforms, and projects emerge daily, crypto companies are constantly on the hunt for credibility, reach, and engagement. While macro-influe...


Beyond Automation – The Rise of Agentic AI in Enterprise Marketing

Beyond Automation – The Rise of Agentic AI in Enterprise Marketing

AI Sales & Marketing AI Inside
July 23, 2025 80 1 Read Article

For over a decade, marketing automation has helped enterprises streamline repetitive tasks, drive consistent messaging, and scale outreach efforts. Tools like CRMs, drip campaigns, and lead scoring systems gave marketers structure...


Enhancing Customer Experience Through ERP Solutions

Enhancing Customer Experience Through ERP Solutions

Sales & Marketing Retail - FMCG, CPG
July 17, 2025 33 0 Read Article

“Customer Is King, Customer Is Like God.”   In our childhood, we’ve all seen these slogans displayed in shops and heard familiar lines from shopkeepers, such as “Aap ki hi dukaan hai, bhabhiji” (it’s your own shop, sist...


A Step-by-Step Guide to Building an Inbound Content Strategy

A Step-by-Step Guide to Building an Inbound Content Strategy

Sales & Marketing
July 10, 2025 44 0 Read Article

In a world where consumers actively avoid ads and crave genuine value, inbound marketing has emerged as a powerful way to attract and engage audiences. At the core of this approach is a well-planned inbound content strategy a...


Breaking Down Today’s Top Headlines in 5 Minutes

Breaking Down Today’s Top Headlines in 5 Minutes

Sales & Marketing
July 10, 2025 43 0 Read Article

In a world of constant updates, staying informed can be overwhelming. Here's your 5-minute breakdown of today's most talked-about headlines in tech, business, and culture—what they mean, and why they matter. 1. Apple Unveils AI...


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