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How to Become a Successful Entrepreneur or Marketer with a Growth Hacking Blueprint

How to Become a Successful Entrepreneur or Marketer with a Growth Hacking Blueprint

SME Connect Product/Startups
September 9, 2021 134 0

Traditional lead-generation methods are no longer relevant in the digital age. As a result, it has given rise to new ideas that form into what we now call 'growth hacking.' A term coined by Sean Ellis that has come to represent th...


Clear Your Doubts On Food Delivery Service For Your Startup

Clear Your Doubts On Food Delivery Service For Your Startup

Product/Startups
September 8, 2021 49 0

In recent years technology and its products have been the front runner in developing various trends and eye-catching facilities. Over the years, technology and people are closely attached by segments, which are demand and supply. ...


SaaS Strategy Playbook Series: Post Launch - Part 1 (4/6)

SaaS Strategy Playbook Series: Post Launch - Part 1 (4/6)

Product/Startups
September 8, 2021 72 0

SaaS Strategy Playbook Series: Post Launch - Part 1 (4/6) Continuing with our series of blogs on the SaaS playbook. Now we come to the last part of this playbook which is “Post Launch”. But wait, this part is not that simple to...


SaaS Strategy Playbook Series: Product Launch (3/6)

SaaS Strategy Playbook Series: Product Launch (3/6)

Product/Startups
August 27, 2021 47 0

SaaS Strategy Playbook Series: Product Launch (3/6) We started this blog series with the most important part of the playbook which is product development that lays the foundation of the chain. Next came Launch Preparation, whic...


It’s Time for VPs of Engineering to Embed Analytics into their Products

It’s Time for VPs of Engineering to Embed Analytics into their Products

Product/Startups Engineering Research & Design
August 23, 2021 30 0

The world is transforming rapidly. Customer needs and market trends are evolving faster than ever. The onus is on organizations to be nimble, pacy, and data-driven. This is impacting the tools and technolo...


SaaS Strategy Playbook Series: Launch Preparation (2/6)

SaaS Strategy Playbook Series: Launch Preparation (2/6)

Product/Startups
August 23, 2021 1613 0

SaaS Strategy Playbook Series: Launch Preparation (2/6) In our last blog we discussed about the one of the 4 strategies to be adopted by SaaS start-up for growth. In this blog we will discuss about the 2nd strategy which is “La...


SaaS Strategy Playbook Series: Product Development (1/6)

SaaS Strategy Playbook Series: Product Development (1/6)

Product/Startups
August 18, 2021 591 0

SaaS Strategy Playbook Series: Product Development (1/6) The way SaaS has grown over the years, as per research Indian’s SaaS can create $1 trillion in value by 2030. With around 1000 start-ups, 10 unicorns Indian SaaS has grow...


Tech Start-ups: Quarterly Investment Factbook

Tech Start-ups: Quarterly Investment Factbook

Product/Startups
August 16, 2021 3372 1

“Tech Start-ups: Quarterly Investment Factbook” is NASSCOM’s quarterly update on Tech start-ups highlighting insights around Indian start-up ecosystem in that quarter. It deepdive into funding, verticals, stages and other paramete...


How Product Development Approaches Must Evolve as The Company Matures

How Product Development Approaches Must Evolve as The Company Matures

Product/Startups
August 3, 2021 264 0

An ISV goes through several stages of maturity.   It starts as an emerging startup or a company that’s in stealth mode. Next, it matures and establishes a loyal customer base. It also deepens its presence in...


9 CRUCIAL QUESTIONS TO SPOT THE PURPLE SQUIRREL FOR START-UPS

9 CRUCIAL QUESTIONS TO SPOT THE PURPLE SQUIRREL FOR START-UPS

Product/Startups Talent & Skills The Startup Showcase
July 29, 2021 86 0

"Do you want to sell sugared water for the rest of your life, or do you want to come with me and change the world?" Asked Apple Inc’s Steve Jobs from John Sculley, a renowned marketer. Later, Sculley joined App...


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