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Web Application Firewall: Don’t Let Attackers To Damage Your Web Presence

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The prevalence of web applications has exponentially increased as companies are focusing on interactive websites and web applications to streamline interaction with customers, collaboration with employees and make data 24/7 available to the users. Many of these applications hold a vast amount of data, making them a profitable target for cybercriminals. In recent times, web-based attacks have increased at a rapid rate and become the major cause of data breaches. According to Verizon 2020 Data Breach Investigation Report, attacks on web apps have increased to 43% this year, more than double the results from 2019. Moreover, NTT’s 2020 Global Threat Intelligence Report also says that 55% of cyber-attacks in 2019 were a combination of web application and application-specific attacks. Let’s have...

Mergers and Acquisitions – A key growth strategy for technology companies during the Covid times

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The Global Story Globally, the technology sector valuations have been relatively steady over the last few months despite compared to most other sectors which have seen significant drop in valuations post the COVID-19 outbreak. However, the fall in valuations still makes a good business case for large technology companies to acquire new capabilities, who are sitting on large cash reserves. According to a Bain & Co. analysis the top ten technology companies in S&P 500 had a cash reserve of over $560 billion as of May 2020, which could be used to fund new deals. The chart below depicts the cash reserves of top S&P 500 companies. Though, overall the technology segment have witnessed resilience, decline in valuations of some technology companies have shrank since the pandemic began ...

Devops Trends to follow in 2020

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Where is DevOps dealt with this year? How about we survey key patterns around subjects including measurements, preparing, and apparatuses In 2019, we saw various dynamic DevOps drives across enormous and independent companies. On the off chance that you were influenced in one, congrats! In any case, what would we be able to assume for the DevOps in 2020? As thought pioneers in the DevOps affiliation, we consider the accompanying patterns will turn into the following year of DevOps over the globe. 1. Deft and DevOps will improve joint effort among innovation and business jobs Deft and DevOps are grassroots crusades that began inside innovation. By and large, in any case, Agile and DevOps have not had the option to remove of innovation. On the opposite side, Agile has been utilized in differ...

Quick User Acquisition Guide for Mobile App Owners

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A business without a sound user acquisition strategy is like lyrics without melody. Or a pool without water. Or a smartphone without internet connection (Imagine that…). Even if your product is outstanding and has been revolutionary in providing solutions to people, you can’t expect to meet your goals unless you entice new users to try it out. This is what the “user acquisition” strategy is all about. It entails the process of bringing new customers to your business. The goal is to create a sustainable acquisition strategy that evolves with new and changing preferences. Every business niche has a customized pattern of user acquisition. However, user acquisition for mobile apps is the hardest. The cutting-edge competition in this domain calls for a design that can stand out and speak for it...

Simple Tips To Secure Your WordPress Blog/Website

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With the growing hacking attempts, here goes some simple but useful tips to secure your WordPress blog /sites. Tip 1: Don’t use ADMIN as the user name Use a completely random username with the administrative rights. If you are using admin as the username for the administrator login then you are just giving the main entrance key to the hacker. Tip 2: Use Strong Password Make it complex. Use the combination of upper case & lowercase letters, numbers along with special characters. The weak passwords can be easily cracked by the ‘Brute Force’ attack. Change your passwords often.  Don’t use simple passwords like password, 123456, 12345678, abc123, qwerty, etc. Tip 3: Plugin Management Update all active plugins and delete all inactive ones.  Click on Plugins >> Installed Plugins and c...

Don’t Get Phished in the Rising Tide of Phishing

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Phishing is one of the escalating and hard-to-detect threats for all Internet users as it does not seem malicious at first look. Over the last few months, it’s frequency and intensity has increased significantly. Researchers from Barracuda Networks reported that COVID-19 related phishing attacks have increased by 667% since the end of February 2020. The cybercriminals are leveraging the amplified focus on COVID-19 to deliver malware and scam victims out of money. They are also using the renowned brands to trick people and steal sensitive information like personal data and login credentials. As per the Q1 2020 Phishing Report from Check Point – Apple, Netflix, Yahoo, WhatsApp & PayPal are the top 5 mimicked brands for phishing attempts. This tremendous growth in phishing attempts ...

Continuous Performance Testing is a necessity in the world of DevOps

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In the past, performance testing used to be an option in the software testing process. It was something that you did only when you had spare time and when you felt like. Today, performance testing is more important than ever. It is compulsory. App users expect more from apps today. The competition is high, and you are competing against others who are not even in your industry. Your apps will be held to the same standards as that of those in other industries. A lot of software are now being supported by third-party components that are deployed over the cloud. Apart from performance testing, there is now a need for fast, agile developmental process. You must anticipate and respond quickly to the needs of your customers. You must have a faster time to market to beat your competitors. DevOps i...

Adopting DevOps: Overcoming Five Common Barriers

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DevOps benefits businesses by improving the work efficiency, eliminating silos, and working on continuous improvement. Today, everyone is talking about DevOps. However, talking about it differs from implementing the same, which is altogether challenging. You might develop some common concerns related to DevOps implementation which revolves around questions such as, “Where and how do I start with the DevOps implementation?” or “How will I resolve the challenges related to the adoption process?” Adopting DevOps: Overcoming Five Common Barriers DevOps benefits businesses by improving the work efficiency, eliminating silos, and working on continuous improvement. Today, everyone is talking about DevOps. However, talking about it differs from implementing the same, which is altogether challengin...

A Pandemic shifting digital paradigm – Know Your Technology: Video KYC

The Unprecedented pandemic outbreak, ‘Novel Corona 2019’ has made overwhelming impacts on our lifestyles, modus operandi of businesses and many other aspects. This calls for an inevitable need for top notch UI/UX in consumerization of the B2C technology. The urgency to have technology which can effectively replace physical presence- the human touch and feel, has put exorbitant pressure on enterprises to fast track and widen the scope of their digitization roadmap. The need for this phase shift got its due realization when RBI the Indian banking regulator, issued a circular on Jan 9, 2020, allowing banks to accept digital video-based customer identification and onboarding process, V-CIP (video KYC). Being a witness to Information security paradigm shifts for past 20 years, I cannot help but...

Moving from the POS Legacy to Digital Omni-Channel

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The consumer retail industry is experiencing change at a breakneck pace. Since the future of selling is everywhere, it is the digital impact on the Omni-channel through which the retailers are starting to transform their customer relationships. The purchase dynamics of the consumers help to alter the retail landscape aligning it to needs and capabilities. Selling across multiple marketplaces was a difficult task. The various channels across a region added complexities in different retail activities, apart from the back-office administration in the conventional retail format. The traditional retail pattern is going through massive digital transformation. The old process focused on point of sale (POS), up-selling, cross-selling, consumer demographics, and buying preference, wasting a lot of ...