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How to Build a Podcast Streaming App?

Media Technology
February 27, 2021 468 0

Communication has always been an exciting phenomenon that has evolved over the centuries as we have progressed technologically. In the modern digital era, the internet is the epitome of all revolutionary technologies. There are pl...


Blog

The Importance of OTT Testing in Streaming Media

Media Technology
February 18, 2021 155 0

The significant improvement in usable bandwidth provided by ISP and CSPs today, coupled with the enhanced visual capabilities of mobile devices, are contributing to the humungous growth in the consumption of video-on-demand or OTT...


Blog

What is an Online Video Platform(OVP) and How Does it Work?

Media Technology
February 2, 2021 500 0

Increasingly, streaming video networks are finding popularity through mobile devices such as smartphones and tablets because they can play live or pre-uploaded video content anywhere, any time.  Owing to the growing prevalence of ...


Blog

MarTech – The Digital Customer Experience Imperative - From Personalized Products to Personalized Experiences

Media Technology
January 21, 2021 423 0

Companies around the world spent ~$1.6 – $1.9 trillion annually on marketing with media accounting for the majority share of that spending at 40% in 2019.Global Marketing Spending, 2019Source: Group MThe pandemic has put some stre...


Blog

5G ROLL OUT TO BOOST INDIA’S OTT GROWTH?

Media Technology
January 18, 2021 262 0

50 years back if someone had said we could read, watch, shop and consume so much content through small little phone screens, it would be a laughable matter. But today, it is possible, happening and growing at an unbelievable rate!...


Blog

Future of OTT in India

Media Technology
November 27, 2020 11631 0

As cinema halls take a back seat, there is an unprecedented boom in the OTT Market across the globe due to the pandemic situation. Just like it is with the rest of the world, OTT viewership in India is at an all-time high now. Whi...


Blog

On-Demand Webinar: Cloud aaS – What does this mean for the media industry?

Media Technology
November 18, 2020 142 0

While the concept of ‘X’-as-a-Service is not new, it is the new on-trend topic for the Telecom, Media & Entertainment (M&E) industry. In fact, Software-as-a-Service (SaaS) is now abuzz all across the media space. So why no...


Blog

On-Demand Webinar: Increasing the value of existing content : Machine Learning for HD to UHD Up-conversion

Media Technology
November 18, 2020 106 0

Tony Jones, Principal Technologist at MediaKind, presented a different approach to monetizing high value library content using up-conversion and leveraging Generative Adversarial Neural Networks to synthesize detail in the up-conv...


Blog

Driving codec efficiency – Breaking down the bits

Media Technology
November 18, 2020 266 0

Presently, there are more competing codecs than at any time before. The existing standards are still in use in many places, yet new codecs are vying for attention as the ideal answer to media content delivery. Often, these are pre...


Blog

Sustaining The OTT Phenomenon With Technology

Media Technology
November 13, 2020 1765 0

The rise in subscriber base due to COVID is not an advantage that will last for long. Life will get back to normalcy as conditions improve. As per the Research & Markets report, while the global OTT streaming market is expecte...


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