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Cable TV Owners: It’s 2021! Let’s Get Digital Already

Cable TV Owners: It’s 2021! Let’s Get Digital Already

Media Technology
July 6, 2021 185 0

The television industry is on the road of a major upheaval. The way streaming services continue to grow, cable TV chords are getting cut by the dozen. Network programming which includes a slew of content channels such as sports...


The Four Essentials Steps to Your OTT Service

The Four Essentials Steps to Your OTT Service

Media Technology
July 1, 2021 24 0

“Just Do It“. Three words we live by to navigate the enormous speed of change around us in our lives as well as our businesses. At one time, entertainment was unimaginable without television. But now customers are increasingly cut...


OTT vs Theatre: What Is The Ground Reality?

OTT vs Theatre: What Is The Ground Reality?

Media Technology
June 11, 2021 2313 0

The rise of over-the-top (OTT) media has caused a significant shift in the entertainment industry towards digitization and economy; as consumers in India seek differentiation and value-based offering in their media consumption. ...


OTT Trends in Europe: A European Broadcaster Perspective

OTT Trends in Europe: A European Broadcaster Perspective

Media Technology
June 10, 2021 379 0

As the OTT phenomenon spreads in the European continent, the attitudes and behaviors of its viewers are also evolving. Streaming service providers have been carefully observing the European viewing habits to leverage an OTT indust...


Top 8 OTT Platform Challenges & Pitfalls - and How to Avoid Them

Top 8 OTT Platform Challenges & Pitfalls - and How to Avoid Them

Media Technology
June 8, 2021 5116 0

The OTT business has seen a steady rise in market players and customers. Some of this can be attributed to the pandemic conditions where people were forced to stay at home to flatten the curve. Customers’ desire to control what th...


The Opportunity of OTT Video Streaming in Europe

The Opportunity of OTT Video Streaming in Europe

Media Technology
June 1, 2021 155 0

While the COVID-19 pandemic has significantly affected the pay-TV and OTT video markets globally, there’s been a discernible growth in Central and Eastern Europe given the better access to 5G technology and the openness of users t...


Why WebXR is the Most Exciting Trend in Digital Marketing

Why WebXR is the Most Exciting Trend in Digital Marketing

AI Media Technology Sales & Marketing
May 13, 2021 140 0

If you can still barely wrap your head around VR and AR, we don't blame you. Like AR and VR, WebXR is the application of 3D graphics to create an environment or augment the real world. Both technologi...


The Alchemy of Turning Content into Cash on Video Streaming Platforms

The Alchemy of Turning Content into Cash on Video Streaming Platforms

Media Technology
May 11, 2021 80 0

By the end of 2023, it is estimated that there will be 4.3 billion smartphone users in the world. These are smartphones that carry basic features such as a camera, video recording and wifi connectivity apart from calling and ...


4 Key Media Entertainment & OTT Trends for 2021

4 Key Media Entertainment & OTT Trends for 2021

Media Technology
May 6, 2021 197 0

2020 was a watershed year for digital media consumption. Predictions from Pundits went out the window as milestones for adoption and viewership, which were forecasted 5–10 years from now, were suddenly visible during the lockdown....


Service Mesh - Manage Service-to-Service Communication within your Microservice Application Efficiently

Service Mesh - Manage Service-to-Service Communication within your Microservice Application Efficiently

Digital Transformation Media Technology Tech for Good IT Services Function
April 28, 2021 195 0

Service Mesh - Manage Service-to-Service Communication within your Microservice Application Efficiently   Microservices has redefined software engineering, and therefore the way businesses operate, compete and grow with...


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