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Choosing The Right Horse For Your Course: The 4 Must Dos For Engaging A Marketing Partner

Sales & Marketing
August 24, 2018 413 0

Engaging an agency, or in better words a marketing partner, for your marketing needs could make or break your business. Here are 4 must dos if you want a successful engagement with your marketing partner.  Think through your marke...


Blog

Is the “long copy” back?

Sales & Marketing
August 20, 2018 570 0

A few weeks back, I was at a B2B marketing panel discussion – “So, what’s going to stick on the Marketing Dartboard?”. Content being one of the core elements of marketing it was obvious that it had to be discussed at length. One o...


Blog

Information Security User Awareness Training

Sales & Marketing
August 17, 2018 553 0

 Information Security User Awareness TrainingDuration- 2-3 hoursFor Inhouse training please fill the form below-https://goo.gl/forms/rAfF3mhZyJL4OM2Q2Or call- 9599909921/9910020032#cyberattacks #CyberSec #cybersecurity #infos...


Blog

#ICYMI The NASSCOM Community is a real-time Gamification example

Sales & Marketing
August 13, 2018 407 0

Gamification has become an increasingly popular technique over the years, including in the B2B space as well. B2C marketers have derived great value from gamification to drive engagement levels with their consumers. NASSCOM Commun...


Re: Is Sales Marketing alignment required?

Re: Is Sales Marketing alignment required?

Sales & Marketing
August 11, 2018 393 0

    Hi Sesha, I would think the alignment should be co-owned  in order to operate without bias or function effectively in any organization. Marketing is the conduit between offering ( product/ services) and cust...


Blog

Digital Marketing Master Program by EduPristine

Sales & Marketing
August 10, 2018 792 0

 EduPristine Digital Marketing Master Program comes with advanced features, trending tools with a 360-career approach of giving you not only practical skills but also soft skills, along with placement assistance after the cou...


Blog

How can marketing hold attention span?

Sales & Marketing
August 10, 2018 369 0

Hello All, #It was exciting for me to be part of a ‘Humans of Analytics Fire-side chat’ recently to share and learn perspectives  around some of the emerging Analytics & AI narratives impacting the sales and marketing function...


Blog

Sales and Marketing alignment does not work without …

Sales & Marketing
August 8, 2018 383 0

Operations !!Sales and Marketing cannot be aligned without the (respective) Operations – Sales Ops, Marketing Ops & Customer success Ops teams being aligned.In most companies, the Sales and Marketing teams seem to get th...


Blog

The 3 Golden Rules to Identify Low Hanging Opportunities

Sales & Marketing
July 31, 2018 437 0

Businesses, especially startups, need quick and early wins to sustain, invest and grow. A significant focus is placed on low hanging opportunities for such needs – these opportunities are typically characterized by high value, low...


Blog

Re: How can we combine the campaigns of Lead generation and sales prospecting

Sales & Marketing
July 26, 2018 345 0

Loved this topic and well said ?. It is always a fine blend of sales and marketing (of course the boundaries are being redrawn). I agree with your views of skimming the target list for valuable prospects and then approaching this ...


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