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Marketing Strategy- Awareness, Interest, Desire, Action

Sales & Marketing
February 28, 2018 392 0

An acronym of Awareness, Interest, Desire, Action which can easily be used to develop an amazing content marketing strategy that generates results for any type of product or service. It’s all based on the marketing funnel and wher...


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Loyal Customers - Why they are important and how to retain them?

Sales & Marketing
February 23, 2018 513 0

Ever wonder why you aren’t selling as good as before? Wonder why your customer base is shrinking more than it expands? Stop wondering and open your eyes to the fact that your customer retention rates have gone down. Some of the bu...


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The Science of Successful Lead Generation

Sales & Marketing
February 21, 2018 358 0

Authored by Satish Kumar, CSO                    Lead Generation is a challenge! In fact, successful lead generation involves art, science, technology, intelligence, data and also the social elements in the right proportions that ...


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Demand Generation is a Strategic Initiative

Sales & Marketing
February 20, 2018 374 0

Authored by Satish Kumar, CSOEver wondered what’s the most demanding aspect of any business? Demand!!! Yes, the business has to either cater to the existing demand or create more new demand to succeed. Comparatively, creating new ...


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The Importance Of Conversion Rate Optimization For Your Online Business

Sales & Marketing
February 16, 2018 332 0

Conversion rate optimization is a system for increasing the percentage of visitors to a website that converts into customers. In simple terms, it’s about making more website visitors perform the desired action on a webpage.CRO is ...


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Video Marketing, an energy boosters.

Sales & Marketing
February 10, 2018 434 0

Why Video Marketing Campaigns Are the Energy Boosters of Your Marketing Strategy? Videos always have a way of creating a charming connect with the target audience; that’s why some of the most engaging videos go viral in no t...


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Philosophical Marketing Question, “Who Am I?” What is your story?

Sales & Marketing
February 6, 2018 354 0

The answer to the timeless question, “Who am I?” is still eluding most philosophers. But our brands seem to have solved this question in the business landscape through brand positioning.Well, all of us have heard about brand posit...


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Benefits of Digital Marketing

Sales & Marketing
January 26, 2018 1372 0

Digital Roy AcademyTop Digital Marketing Training Institute in BangaloreDigital Marketing is a very vast and fastest growing field as every company needs a digital marketing guidance to grow or create an Online authority. Digital ...


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The Chatterbox Counterparts of Marketers

Sales & Marketing
January 23, 2018 469 0

By now we are all familiar with that super-friendly hello appearing on the tiny little window that pops out of nowhere when you are on most websites. Yes, we’re talking about chatbots and their grand entry into the digital marketi...


Blog

Top 4 App Marketing Strategies

Sales & Marketing
January 17, 2018 517 0

 As an app development company startup, it is very hard for a company to stay aware about the realities of marketing strategies. Marketing space is quite vast, and has different categories like online and offline marketing, w...


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