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VIDEO MONETIZATION THROUGH ADVERTISEMENTS PART 1: AN OTT/CTV PLAYBOOK SERIES

VIDEO MONETIZATION THROUGH ADVERTISEMENTS PART 1: AN OTT/CTV PLAYBOOK SERIES

Sales & Marketing Media Technology
February 16, 2023 241 0 Read Article

Recent estimates suggest that the global television advertisement revenues were expected to be worth over USD 170 billion in 2022. Given its reach and continued relevance, global businesses continue to leverage the poten...


2023 Outlook: Ways Marketing and Advertising will Change for the Better

2023 Outlook: Ways Marketing and Advertising will Change for the Better

Sales & Marketing Media Technology
January 12, 2023 384 0 Read Article

The advertising industry is moving fast. Once a risky bet, digital advertising and marketing are now becoming a norm.   A recent report highlighted that digital ad spending is anticipated to surpass $600 billion in 20...


How Press Release helps e-commerce business to grow sales?

How Press Release helps e-commerce business to grow sales?

Sales & Marketing Media Technology
January 6, 2023 234 0 Read Article

Press releases can be an effective tool for e-commerce businesses looking to increase sales and reach a wider audience. A press release is a public statement that provides information about a company, product, or event to the medi...


WHY MARKETERS SHOULD LOOK AT CONSUMER DATA MARKETING IN 2023

WHY MARKETERS SHOULD LOOK AT CONSUMER DATA MARKETING IN 2023

Sales & Marketing
January 4, 2023 196 1 Read Article

In the past, companies were solely concerned with user data, but now every little bit helps when trying to be the most successful and consumers are more aware of this than ever. That's why in 2023 businesses and marketing teams ar...


Auditing and Improving your marketing campaigns

Auditing and Improving your marketing campaigns

Sales & Marketing
December 30, 2022 168 0 Read Article

Conducting a regular digital marketing audit will allow you to gain considerable understanding which particular initiatives are performing well and which specific areas require a different approach to enhance your overall per...


Top 5 Ways To Start Your Affiliate Marketing Within Budget

Top 5 Ways To Start Your Affiliate Marketing Within Budget

Sales & Marketing
December 28, 2022 363 0 Read Article

The real challenge in every business lies in promoting your products and services to needy consumers. Entrepreneurs have been using various digital methods, such as social media advertising, search engine optimization, keywor...


On-device conversion measurement: All you need to know!

On-device conversion measurement: All you need to know!

Sales & Marketing
December 19, 2022 484 0 Read Article

Owing to the advent of Digital Media, most businesses switched to their expansion in this medium. One of the primary reasons behind this drift is surely the effectiveness and high conversion rates. As per stats, the average conver...


How Does SaaS Marketing Help The Sales Team?

How Does SaaS Marketing Help The Sales Team?

e-Commerce Sales & Marketing Digital Transformation
December 13, 2022 280 0 Read Article

Marketing is not just challenging but tough. But how about marketing something that is not physically present or something that changes all the time? SaaS or Software as a Service Marketing is the same as mentioned above. And sell...


Top 5 Ways To Start Your Affiliate Marketing Within Budget

Top 5 Ways To Start Your Affiliate Marketing Within Budget

Sales & Marketing Digital Transformation
December 13, 2022 288 0 Read Article

  The real challenge in every business lies in promoting your products and services to needy consumers. Entrepreneurs have been using various digital methods, such as social media advertising, search engine optimization,&n...


Why UX is important?

Why UX is important?

Sales & Marketing
December 3, 2022 337 0 Read Article

What is User Experience, and why should business owners care about UX? User Experience a term that mostly everyone heard once in their lifetime. Most think it’s just the design enhancements to attract a customer, but only a few...


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