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26 search results for "start-ups"

Content marketing for SME organisations

We are all going through an exceptional situation, challenged by Covid-19. It is not business as usual anymore, it t is about business as unusual. We will be facing significant changes in our thought process, activity, whether at the operational or marketing level. Here is a short article, that helps you to think ‘How to market in a lock-down period against the current odds’. How to sp...

Edge Computing: Part I – Use cases, start-ups, GTM

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Post releasing its whitepaper “Edge Computing-Towards A More Distributed Future” in Dec-2019, NASSCOM conducted a webinar on this topic on Apr 16, 2020 wherein the panellist covered topics on use cases of edge, deployment & post deployment challenges, technologies shaping edge computing, business opportunities, monetising edge, talent, etc. We had close to 700 registrations for this webinar an...

Start-up Catalysts – Incubators & Accelerators

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Overview NASSCOM‘s “Start-up Catalysts – Incubators & Accelerators” report underlines the current scenario and growth of incubator and accelerator ecosystem in India. It covers various programs hosted by variety of operators and their key highlights. The study has analysed various key performance indicators for all programs to find their focus areas. It also provides key recommendations for al...

Start-Up Vs COVID-19 : Who will win ?

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The COVID-19 pandemic is rapidly putting the start-ups and small business in a very novel situation. This crisis, is leaving a negative impact on the company’s operations and financial position. But still, it has given a lot of opportunity for the startups to work on, and prove how innovative they can be in such a challenging situation.The challenge to fight Corona-Virus is open to all type of sta...

NASSCOM Representations on Relief for IT MSMEs and Start-ups

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Against the backdrop of the Covid19 Pandemic, IT Micro, Small and Medium Enterprises (MSMEs) and Start-ups have been facing a multitude of challenges in ensuring business continuity. Working closely with respective sector councils, NASSCOM submitted its representations on relief measures for IT MSMEs and Start-ups, for the consideration of the Government of India on March 28, 2020. In its represen...

Let’s Change Agriculture to Agritech

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Agritech Series #1 Let’s Change Agriculture to Agritech Agriculture is the backbone of our country and holds a great responsibility of feeding over 1.3 billion population. A sector which cannot remain shut for a single day as seen during the recent outbreak of the Coronavirus crisis when most of the big manufacturing and other corporates are closed. Such an important sector but even then it has be...

Edtech: It’s not just limited to start-ups

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Edtech: It’s not only limited to start-ups   Digital platforms are transforming the way education and learning are visualized and presented today. Start-up have already done a lot to take this sector to next level but Government, educational institutes along with technology providers, are gradually transforming the whole education sector, converting it from blackboard to a digital board. The ...

Start-ups Catalyst: Accelerators and Incubators

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Nurturing plays a crucial role in the growth of the child. The same is applicable for a start-up which starts with a small dream and a great idea but needs a proper nurturing to scale heights. Incubators and Accelerators in India have been playing the same role. Incubators give start-ups the basic necessary needs to set-up infrastructure, develop prototype and get ready with the product. These all...

The Strategic Shifts in Start-up Ecosystem

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The Strategic Shifts in Start-up Ecosystem The startup ecosystem in India is no more the same as it was 5-7 years ago. Startups have not only risen in numbers but also upped their game in terms of strategy, innovation, product, technology, and several other aspects. One can call it an approach for long term sustainability or developing customer-specific solutions, etc., strategic move. Artificial ...

Talent acquisition and retention challenges faced by IT Start-ups & SMEs in India

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Talent acquisition and retention challenges faced by IT Start-ups & SMEs in India It seems to be an Inverted Pyramid in case of Talent Acquisition and Retention Tier I&II – There is a huge race in campus hiring where all BIG and well-funded IT companies are attracting bright students by offering them competitive salaries and BRAND NAME. Few caliber students with good soft-skills and ...

Webinar – Industry 4.0 -Building Capabilities Through Indian Start-ups

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Though Industry 4.0 is gathering momentum globally, however the pace of industry adoption remains unsteady across industries. Lack of a systematic road-map and clear understanding on digital maturity of an enterprise are the biggest challenges in adoption of Industry 4.0. The industry is still seeking a well-defined agenda on what is Industry 4.0 and the probable gap in industry transformation. NA...

New Faces of Money Lending

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Taking loans from banks used to be easy for established businesses, salaried people and for people with good credit scores (750+). Higher the credit score, lower the interest rate. But recent rise in loan defaults by big businesses and individuals has shaken the whole lending industry and led to extensive soul searching to discover innovative ways to tackle this market segment. With credit demand ...