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Do you make this #1 mistake when “SELLING” the job to a candidate?

Sales & Marketing
February 1, 2017 461 0 Read Article

A Job InterviewInterviewee: Why should I join your company?Hiring Manager ( Interviewer ): “We have a great work culture”“We have free lunch, employee insurance, a lot of snacks and drinks always”“We give lots of freedom to our em...


Blog

Lead generation is all about strategy…. Not methodology

Sales & Marketing
December 14, 2016 493 0 Read Article

Authored by Satish Kumar, CSO.The conventional B2B lead generation wisdom is accessible to everyone and is being used too – like B2B leads come from a perfect email marketing campaign with more perfect subject line type, length of...


RESEARCH & DESIGN FOR ENTERPRISE APPLICATION

RESEARCH & DESIGN FOR ENTERPRISE APPLICATION

Sales & Marketing Function
December 8, 2016 623 0 Read Article

The Client http://www.giissingapore.org/Our client is an international network of award-winning schools with 20 campuses across 7 countries, including Singapore, Malaysia, India and Japan. They have been honored with several in...


Blog

Web Push Notifications for Content Sites: What, Why & How

Sales & Marketing
December 8, 2016 629 0 Read Article

If you run a content site, you might be looking to increase the traffic to your website. Current algorithm changes with Facebook have impacted the organic traffic from social channels, and the ad blockers have impacted the ad reve...


Blog

The Exponential Learning Curve

Sales & Marketing
December 1, 2016 544 0 Read Article

We humans, being human after all, are hardwired to think linear. We find linear progressions natural and are able to better understand, explain, predict and evaluate them. Which is why truly exponential changes often tend to stump...


Blog

New Age Services and Age Old Support

Sales & Marketing
September 20, 2016 380 0 Read Article

Author: Arun Shetty, Director – Collaboration Sales, Avaya, India I just arrived at Bangalore airport, I used the App to book a taxi and I am on my way home; this works for me all the time and everywhere. I am a very happy ...


Blog

Customer experience management – The OMNI CHANNEL WAY

Sales & Marketing
September 19, 2016 313 0 Read Article

Author: Sreedhar Venkatraman, Director –Systems Engineering, Avaya India and SAARCChanging demographicsMaking a strong connection with customers has never been easier or more important. Certainly, there are more channels than ever...


Blog

Personalizing the CX Requires Blood, Sweat, Time and Passion

Sales & Marketing
September 19, 2016 375 0 Read Article

Author: Morag Lucey, CMO Avaya Inc. Research undeniably proves that personalization is key for delivering amazing customer experiences. (After all, companies can’t provide just one customer experience—rather, they need to provide ...


Blog

Top Myths on Marketing Automation

Sales & Marketing
September 15, 2016 413 0 Read Article

Marketing Automation (MA) has been receiving increasing attention lately, and apparently for good reason. There lie opportunities in this space, as also myths and caveats. But before going there, some definitional preliminaries fi...


Blog

How to reduce Mortgage Underwriting Services cost by 200%?

Sales & Marketing
September 9, 2016 485 0 Read Article

CEO’s Outsource their Mortgage underwriting services as this helps save technology cost and hassle of documentation. A reliable Mortgage BPO partner helps enhance SLA’s without any trouble.Here are 3 ways to reduce mortgage underw...


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