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Voice Search and Mobile Optimization: A Winning Combination

Voice Search and Mobile Optimization: A Winning Combination

Media Technology Mobile & Web Development Sales & Marketing
March 28, 2024 43 0

In today's digital landscape, the convergence of voice search and mobile optimization has emerged as a powerful force shaping the way users interact with the internet. Businesses aiming to stay ahead in the digital age must now op...


Maximize Your Leads Tenfold with an Effective Content Syndication Strategy

Maximize Your Leads Tenfold with an Effective Content Syndication Strategy

Industry 4.0 Media Technology
March 12, 2024 10 0

The heartbeat of any thriving business is a consistent influx of leads. A robust content syndication strategy can be the catalyst to achieving this. It's not just about broadcasting your content far and wide; it's a strategic plac...


SURGE OF RICH MEDIA IN TECHNICAL COMMUNICATIONS

SURGE OF RICH MEDIA IN TECHNICAL COMMUNICATIONS

Media Technology Emerging Tech Sales & Marketing Engineering Research & Design
January 17, 2024 28 0

Between January ‘22 and March ‘23, global online video consumption alone was estimated at a staggering 6.1 trillion minutes – or about 102 billion hours. As connectivity, including 5G, expands and device availability is ...


5 WAYS OTT COMPANIES CAN MEASURE QOE

5 WAYS OTT COMPANIES CAN MEASURE QOE

Media Technology Engineering Research & Design
December 11, 2023 17 0

Viewer delight through QoE is an integral part of ER&D teams' customer experience creation and delivery. With OTT, viewers demand a wider variety of streamed content that's high quality and with lower annoying qualities t...


VIDEO AD INSERTION METHODOLOGIES PART 2: AN OTT/CTV PLAYBOOK SERIES

VIDEO AD INSERTION METHODOLOGIES PART 2: AN OTT/CTV PLAYBOOK SERIES

Media Technology Engineering Research & Design
December 11, 2023 19 0

In our last blog, we touched upon the growing importance and adoption of video advertisement monetization in OTT platforms. Let us now take a look at some of the current methodologies is use for video ad insertions....


ChatGPT and Social Impact: AI for Good Initiatives

ChatGPT and Social Impact: AI for Good Initiatives

Media Technology AI
September 14, 2023 187 0

Artificial intelligence (AI) has the power to make a positive impact on society, and ChatGPT is at the forefront of AI for good initiatives. In this blog, we'll explore how ChatGPT is contributing to social impact through various ...


Demystifying DRM Video Protection: What You Need to Know

Demystifying DRM Video Protection: What You Need to Know

Media Technology
August 22, 2023 29 0

Digital Rights Management (DRM) has emerged as a critical solution for safeguarding video content. In this post, we'll delve into the world of DRM video protection, its significance, how it works, and why it's essential for conten...


Mastering Data Management and Processing in OTT Platforms: Unleashing the Power of Big Data

Mastering Data Management and Processing in OTT Platforms: Unleashing the Power of Big Data

Media Technology
July 25, 2023 48 0

Welcome to the exciting world of Over-The-Top (OTT) platforms, where streaming services have revolutionized how we consume media and entertainment. At the heart of this transformation lies the art of data management and processing...


How AI is Empowering the OTT Platforms to Revolutionise the content delivery

How AI is Empowering the OTT Platforms to Revolutionise the content delivery

AI Media Technology
July 6, 2023 686 0

Introduction The entertainment landscape has undergone a remarkable transformation with the rise of Over-the-Top (OTT) platforms. These platforms have become the preferred destination for streaming movies, TV shows, and more. B...


ChatGPT: Revolutionizing Conversational AI for Seamless Human-Machine Interactions

ChatGPT: Revolutionizing Conversational AI for Seamless Human-Machine Interactions

Media Technology Digital Transformation
June 12, 2023 271 0

In today's fast-paced world, communication plays a pivotal role in our lives. With the advent of artificial intelligence (AI), conversations with machines have become increasingly common. One such breakthrough in conversational AI...


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